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Every business requires entrepreneur with qualities that include amongst other ingredients, determination, passion, commitment, focus, instinct,ability to take risk, time and change consciousness to be successful. The entrepreneur comes up with a business idea which he or she puts together in form of a written document referred to as the business plan.

This is a written document that translates the business ideas as and when conceived  from the start-up to anticipated growth in the future. The business plan that will always work starts from a heart-centered approach, which means it starts with experiencing the feelings you have. Not only does this plan tolerate change, but it relies on your building in change as an important factor that will keep you on the best course. Every business traditionally operate under a business name.

Naturally we get all excited about starting  and naming our new businesses and tend to throw it open to relatives, friends or co-workers depending on the circumstances with the tendency of ending up with a name that could easily bury the future of the new born business right from the start-up. You want to choose a name that will last and, if possible, will embody both your values and your company's distinguishing characteristics. Screening long lists of names with a focus group composed of friends and family can return mixed results. Don't be a copycat follow your instinct, Make it simple, easy to spell, pronounceable for starters, meaningful to your audience and not just to you.